Kalydeco 10th Anniversary

Role: Director, editor, sound designer

Production Company: TYTY Works

Client: Vertex Pharmaceuticals

 

Kalydeco (Ivacaftor) was developed by Vertex Pharmaceuticals and is the first medication to treat the underlying cause of cystic fibrosis rather than the symptoms. It’s a revolutionary therapy that’s helped extend many people's lives with this life-threatening disease. This video celebrates the 10th anniversary of Kalydeco’s approval by the FDA. It features a remarkable woman with CF who has pushed beyond the average life expectancy, thanks in part to Kalydeco.


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The Executive Assessment